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How inequity aversion disrupts survey responses?
Inequity aversion could be inherent and subconsciously play on the choices the users make over every interface you have with them starting from research…
Apr 18
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Guru Prasad - The Product Web
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How inequity aversion disrupts survey responses?
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Alchian–Allen effect
The "Alchian-Allen effect" goes by the definition of "ship all the good apples out"!
Apr 11
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Guru Prasad - The Product Web
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Alchian–Allen effect
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What is bounded rationality & why should you care about it?
It’s a thin fine line between “creating urgency” & the users hitting a “zone of bounded rationality battling indecisiveness” & here’s how you steer…
Apr 4
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Guru Prasad - The Product Web
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What is bounded rationality & why should you care about it?
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March 2024
The Hedonic Treadmill
Looking for an effective way to factor in the vicious cycle of polarized emotions stemming from the hedonic treadmill when building products & features…
Mar 28
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The Hedonic Treadmill
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4 *Mandatory* checks to strengthen your Market Research
Here are 4 crucial checks you ought to subject your market research to before you can finalize it & term it good to go:
Mar 21
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Guru Prasad - The Product Web
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4 *Mandatory* checks to strengthen your Market Research
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The GINI Coefficient
Here's why factoring the GINI coefficient & the PGI (Product Gini Index) in could augur well for product managers…
Mar 14
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Guru Prasad - The Product Web
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The GINI Coefficient
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What's a Featureless Roadmap?
What is a featureless roadmap? What purpose does that serve, when & how do you build one of those?
Mar 7
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Guru Prasad - The Product Web
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What's a Featureless Roadmap?
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February 2024
Fitts' Law
Given the Web Apps & Mobile Apps coining innovative ways to optimize CLICKS on those relevant areas (CTAs) does indeed become primary & here's how the…
Feb 29
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Guru Prasad - The Product Web
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Fitts' Law
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The “Idea Virus”
Given an idea or a product how crucial is it to factor the element of virality in & the role it plays in shaping the success of the product?
Feb 22
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Guru Prasad - The Product Web
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The “Idea Virus”
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The “Social Innovation” Bug
With social channels offering a platform to identify, entice, engage audience, maintain & run businesses harmoniously what's the future of websites…
Feb 15
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Guru Prasad - The Product Web
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The “Social Innovation” Bug
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STM - Simulated Test Marketing
Given how a justified need to outsmart or outthink the market is commonly felt, here’s a way to improve the overall effectiveness of ideas sans blowing…
Feb 8
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Guru Prasad - The Product Web
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STM - Simulated Test Marketing
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Narrowcasting
If you've witnessed teams choosing to broadcast in an aim to build awareness leading to millions of impressions but bad on conversion, narrowcasting…
Feb 1
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Guru Prasad - The Product Web
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Narrowcasting
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